Introduction to User Story Mapping

Like many of us, when I started as a product manager, I started with massive requirements documents, dutifully recording every little detail from stakeholders and turning them into shiny docs for the developers.
Then I discovered Agile and churned out features even faster.

But then I realized that I had been building features for years and never been quite sure whether users actually liked them or used them.Without knowing, I got caught in the “Build Trap.” And like me, many product teams are stuck in it. They are defining and shipping software with no success measures, too busy managing the backlog, and focusing on getting features out the door. Output has become more important than the outcome. Teams are focused on building anything rather than the right thing.

Then I read the book User Story Mapping by Jeff Patton – and my world changed. For me, it was the start of a path where Outcome trumps Output and Product trumps Project, where we measure what matters and take ownership of this outcome.

When stuck in the build trap, Story Mapping is one small step you can take towards this change.
Enjoy the course!