Course

Mastering Service Blueprinting

Bridge the gap between what the customer sees and what's behind the scenes
Are you ready to revolutionize the way your organization delivers services? In a world where outstanding service can make or break customer experiences, mastering the art of service blueprinting is your key to success. Buckle up and join us in shaping a future where service excellence is not just an aspiration but a reality! 
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Manu De Backer
Teacher "Mastering Service Blueprint"

Minutes

Videos

Course sections

IIBA ® endorsed and TMC certificate

What will you learn?

In this "Mastering Service Blueprinting" course, you will learn to leverage the powerful tool of service blueprinting to enhance your service delivery. As we navigate an increasingly service-oriented economy, the quality of services can significantly impact customer experiences. This course will equip you with the skills to meticulously design and refine every touchpoint, ensuring that each interaction meets and exceeds customer expectations. By aligning customer and business perspectives, a comprehensive and holistic service design will be created to help you reach this goal. 

Understanding service blueprinting 

Discover the essence of service blueprinting as we clarify its layers and dispel misconceptions. By integrating insights from customer journey mapping and process modelling, you will be able to create a comprehensive overview that illustrates the interaction between customer actions and business processes, uncovering opportunities for improvement and optimization.    

Practical and actionable

We tackle crucial questions such as what to blueprint, how to blueprint, and when to blueprint, by presenting practical methods and illustrative real-life examples. With this new technique in your toolkit, you can elevate your service design skills to new heights, and contribute to exceptional service design. 

Loads of content    

Make the most of your experience by over 1:30 hours of videos, multiple chapter-specific Q&A sections, a final exam and a completion certificate to enhance your learning skills.
Meet the instructors
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Manu De Backer

Professor - Trainer - Expert BA - Process Enthusiast - Smart Process Automation - Academic Director - Product Enthusiast
His focus on business processes is relentless, and as a consultant, he has helped many organizations in optimizing their process-oriented way of working. Driven by a love for great products and customer experiences, he helps organizations thrive in a complex business environment.

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Jasper Bosmans

Business Architect - Trainer

Jasper is a passionate Business Architect. With experience in Business Analysis, Functional Analysis, and Innovation Management, Jasper strives to solve companies' most challenging problems with (technological) solutions to accelerate growth & optimize the customer experience.

Professional development

The Master Channel - Mastery Level Certificate

Complete all the content of a course and earn a score of 80% or higher on the exam to earn your Mastery Level Certificate.
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